ART 161 - Typography: How To Use Type Effectively

Typography is an essential component of every graphic design project, and an understanding of interpretive type usage, combining word and image, is a vital element of effective and forceful graphic communication. In this course, the emphasis will be on the study of the design of letterforms, the use of typographic contrasts and the development of the important type families as well as their characteristics and appropriate uses. Projects will be produced on Macintosh computers using Adobe InDesign and Illustrator. Students should plan to schedule extensive independent lab time in order to execute design assignments.

Prerequisite(s): ART 151, ART 153 or permission of the instructor
General Education Elective(s): Humanities
Note(s): Graphic Design majors must receive a C or better in this course to progress in the program.

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