ART 161 - Typography: How To Use Type Effectively3
Course Description: Typography is an essential component of every graphic design project, and an understanding of interpretive type usage, combining word and image, is a vital element of effective and forceful graphic communication. In this course, the emphasis will be on the study of the design of letterforms, the use of typographic contrasts and the development of the important type families as well as their characteristics and appropriate uses. Projects will be produced on Macintosh computers using Adobe InDesign and Illustrator. Students should plan to schedule extensive independent lab time in order to execute design assignments.
Prerequisite(s): Completion of ART 151 and ART 153.
General Education Elective(s): Humanities
Note(s): Graphic Design majors must receive a C or better in this course to progress in the program.
Course Student Learning Outcomes:
- Recognize the History of Typography and mark-making, including type classification
- Classify Typographic measurement and type anatomy
- Use basic letterforms, typographic contrast, hierarchy of information and major type families considering their characteristics, grid structures, and legibility.
- Execute projects combining type and image for effective and forceful graphic communication
Click here for course schedule details, to register for this course, or to view required books for this course.